2014年1月4日 星期六

Easy makeup pen

This time, we decided to take charge of different parts because we wanted to try new things and learn more. I was in charge of creating a print ad. It's not very easy, but it's not that difficult as well. I downloaded many pictures and cut down the parts I wanted. I tried again and again to find out the best size and color. For the words, I also kept trying different fonts and colors until it fitted. After I finished creating, I sent it to Jill to ask for suggestions. She also gave me some professional advice. I really appreciated that I had the chance to do the print ad, and once I was done, I was kind of proud of my efforts. Now I know I can do this art like others. I think doing the PSA is a little different from product improvement project. We have to let the watchers really have the intention to buy the product. Thus, the ad, the video should not only convey messages but also arouse the consumers' interest. Last but not least, it's always great to work with my team. My team members gave me a lot of freedom to create the stuff and finish the project. ------------------------------------ Dear Aiden, I really learned a lot from this class. During this semsester, I gave many things the first try. Besides, the online tools you suggest are really useful and interesting, such as Pixton. I really had fun working on the projects. Thank you very much.

2013年12月16日 星期一

PSA video+Print Ad

Video:
https://www.youtube.com/watch?feature=player_embedded&v=q2pVCoPCCYI


 Visual: Movie poster style
          Headline: Litter makes the earth Bitter
          Subhead: Green the earth 
          Body Copy: N/A
          Slogan/Tagline: Stop littering!!
          Logo: Tidy Lady
          Contact Information:N/A


Visual: Show much piles of litter on the street
          Headline: Litter makes the earth Bitter
          Subhead: Green the earth
          Body Copy: N/A
          Slogan/Tagline: Stop littering!!
          Logo: Tidy Lady
          Contact Information: N/A


Group members:
Molly Huang
Sally Shiu
Amy Hu
Jill Chou
(UE3A)

Final script+group work reflection(PSA)

Script:
An act of littering will make more littering.
This is so called the butterfly effect.
The more littering we make, the more damages we face.
Pollution
Disease
Land Loss
Finally, our earth will be destroyed.
So,
Green the Earth.

We made a lot of discussions first and then separated the work.
This time, I am in charge of script writing.
The reason I didn't put many words in my script is that I consider people tend to read short messages instead of long sentences nowadays. I need to write concisely and briefly to attract others' attention.
I found it quite hard because the script should include clear messages and also creativity.
Besides, arousing others' awareness of the serious effect from littering  is also the target.
I am glad that I've done this because it's really a progress for me.
I also discover I lack of creativity. I can't contribute as many interesting ideas as Jill does.
I hope next time I can improve this part.
Overall, it's really an interesting and meaningful project.


2013年12月2日 星期一

script for campaign

A littering will make more littering.
This is so called the butterfly effect.
The more littering we make, the more damages come.
Pollution
Disease
Land loss

Finally 
Bye Bye our Earth.

ad analysis

The headline is a question headline.
There's no subhead or a slogan, but there's a copy in this ad.
The visual may not be very attractive since its background is just a common picture.
 However, I think the lay out is really creative. The picture really makes people contemplate. Behind the neglected little girl are a group of adults talking. They never think of those abused children and they just let them go to court alone. It reflects a society phenomena. Even without the copy, we can still get the message it wants to deliver. The innocent child and the cold adults really match with the copy.


http://www.nccourts.org/Citizens/GAL/Documents/couldyoubethevoice5.png